When examining real estate investment opportunities in Tel Aviv, the central challenge is identifying available land reserves in prime locations that can still be entered at an early stage — prior to final plan approval.

After decades in which the northern coastline of the city remained closed to development, a new chapter is now being written in the evolution of Tel Aviv’s northern beachfront, creating an entirely new urban continuum.

The following guide presents the factual data behind the The Cliff TLV project: the planned timelines, as well as the financing structure, safeguards, and investor protections provided throughout the process.

How Many Apartments Are Planned Under Plan (TA/3700)?

The new northern coastal district plan of Tel Aviv spans approximately 1,900 dunams and includes the construction of around 12,500 residential units, in addition to approximately 700,000 square meters of commercial and employment space, as well as around 200 dunams of public open spaces.

The ability to plan an entire neighborhood adjacent to the coastline, just steps away from the sea, positions the area as a strategic investment anchor within Tel Aviv. The plan includes sustainable development, a boulevard network, and a promenade integrating restaurants, cafés, retail, and hospitality.

Plan Data:

Plan Component	Planned Scope
Total Plan Area	1,900 Dunams
Residential Units	12,500 Apartments
Commercial & Employment Space	700,000 sq.m.
Public & Open Spaces	200 Dunams
Hospitality / Hotels	60,000 sq.m.

Are There Any Remaining Land Opportunities Along Tel Aviv’s Coastline?

Yes — but this is considered a once-in-a-generation opportunity. The Cliff TLV project (located in Complex 4 of Plan TA/3700) enables investment in privately owned land approved for development on a first-line beachfront lot.

The project is strategically located along the continuation axis of Ibn Gabirol Street, between the Sea & Sun project and the Mandarin Hotel, adjacent to Cliff Beach. For investors, this is a critical advantage: land within an approved master plan, in a winning first-line sea location — a resource with no true substitute.

The data speaks for itself: An examination of Israeli government real estate data between 2003 and 2026 clearly shows that the average price per square meter along Tel Aviv’s coastline consistently maintains a significant premium above the city-center average, with a continued sharp upward trend.

How Accessible Is the Project Transportation-Wise?

A luxury project is measured not only by its view, but also by how easily residents and visitors can access it.

The Cliff TLV is planned at a critical transportation junction, ensuring maximum accessibility even without a private vehicle.

The project benefits from exceptional transportation access, including proximity to Green Line light rail stations, closeness to the future metro network, rapid access to Highway 2 (the Coastal Highway) and the Ayalon highways, while also being positioned on the continuation axis of Ibn Gabirol Street.

The current and future transportation infrastructure includes:

• Light Rail: Close proximity to the Green Line.
• Metro Network: Near the planned Gush Dan metro route.
• Major National Roads: Immediate access to Ayalon Highways and Highway 2.
• Urban Connectivity: Positioned on the extension of Ibn Gabirol Street — Tel Aviv’s central cultural and commercial artery.

Is This a Private Land Purchase?

Yes. The secure way to invest in private land registered in the Land Registry (Tabu) with a warning note is through the backing of an institutional financing body. In the The Cliff TLV project, financing is provided by “Meitav Financing,” and all investor funds are deposited into a trust account managed by the Sayeg-Lagresi Law Offices with full transparency.

Land acquisitions accompanied by close legal supervision and transparency provide security and a comprehensive protection framework for investors. The Cliff TLV project changes the rules of the game through unprecedented involvement by an institutional financial body — “Meitav Financing” — alongside strict investor fund protection mechanisms.

The institution provides investors with financial backing and unique financing terms. The confidence expressed by a major institutional entity grants a high level of certainty even during the project’s early stages, providing investors with maximum confidence.

Project Security Framework:

• All funds are deposited into a trust account supervised by Sayeg-Lagresi Law Offices.
• Investment in private land including a warning note registered in the buyer’s name and private ownership registration in the Land Registry upon full payment.
• Ongoing management by Trigo Entrepreneurship & Real Estate Investments, which emphasizes full transparency and continuous investor reporting.

When Is Construction Expected to Begin in The Cliff TLV Project Under Plan TA/3700?

According to the project’s estimated timeline, 2026 is expected to mark the approval of the detailed zoning plan, followed by the permit issuance phase and construction commencement in 2030, with projected completion scheduled for 2034 (subject to regulatory approvals).

This is considered an investment with a clear planning horizon. Trigo Entrepreneurship & Real Estate Investments publishes projected timelines (subject to regulatory approvals) outlining the path from detailed plan approval through actual occupancy.

Year	Planned Stage
2026	Approval of allocation tables and final approval of detailed plans
2030	Building permits issuance and construction commencement
2034	Construction completion

(Note: Timelines are estimates only and subject to regulatory approvals, execution conditions, and circumstances beyond the company’s control.)

Who Is Trigo Entrepreneurship & Real Estate Investments?

Trigo Entrepreneurship & Real Estate Investments was founded in 2009 by Tal Peretz, a former combat officer in Shayetet 13. The company specializes in identifying, analyzing, and managing strategic land reserves in high-demand areas throughout central Israel, with a strong emphasis on economic stability and investor security.

The company has a proven track record in similar projects, all located in prime locations, demonstrating the power of land investment arbitrage models.

• The New North (Glilot Complex): A project approved for deposit with the National Planning Committee and awaiting detailed plan approval. Land unit value increased from ₪400,000 (in 2009) to ₪1,800,000 (in 2026) — a return of 437%.
• SOUTH GATE (Herzliya Pituach): A project currently under advanced construction. Value increased from ₪4,950 per sq.m. (in 2019) to ₪14,000 per sq.m. (in 2026) — a return of 282%.

(Past project data is presented for illustration purposes only and does not constitute a guarantee of future performance in the current project.)

Frequently Asked Questions (FAQ): Investing in The Cliff TLV

1. Is the land in The Cliff TLV project registered in the Land Registry (Tabu)?

Yes. The investment is in fully private land, including a warning note registered in the buyer’s name and full private ownership registration in the Land Registry.

2. Who provides financing for investors in The Cliff TLV project?

“Meitav Financing” provides the financial backing and financing solutions for investors joining the project.

3. Are investor funds protected throughout the process?

Absolutely. All funds are deposited into a closed trust account supervised by the Sayeg-Lagresi Law Offices.

4. How close is the project to the light rail stations?

The project enjoys high accessibility, with planned Green Line light rail stations expected to be located a short distance from the complex.

5. Which nearby projects surround The Cliff TLV?

The project creates a continuum of luxury beachfront developments in northern Tel Aviv, positioned directly between the Sea & Sun complex and the Mandarin Hotel.

6. Does the project’s proximity to the coastline indicate higher returns compared to other Tel Aviv locations?

According to Israeli government real estate data, for more than 20 years, the average price per square meter along the coastline has consistently maintained a significant positive premium over the city center, attracting a unique investor audience.

7. What planning milestones are expected during 2026?

Short Answer: According to the projected timeline, 2026 is considered a major milestone year, during which approval of allocation tables and final validation of the detailed plans are expected.

8. Does Plan TA/3700 include only residential buildings?

No. The district plan also includes approximately 700,000 sq.m. of commercial and employment space, 60,000 sq.m. designated for hospitality, and 200 dunams of open public areas.

9. Which previous projects were led by Trigo Entrepreneurship & Real Estate Investments?

The company has led a series of strategic projects in high-demand areas. The most prominent include The New North project in the Glilot complex and the SOUTH GATE project in Herzliya Pituach.

A Historic Opportunity on the Coastline

The Cliff TLV presents a rare combination within Tel Aviv’s 2026 real estate market: privately owned land registered in the Land Registry within a master plan approved for construction, located on a first-line beachfront lot, with unprecedented institutional safeguards provided by “Meitav Financing.”

This is an opportunity to participate in a project reshaping the skyline of northern Tel Aviv at a stage where the potential for value appreciation remains highly significant.

The information presented in this article is based on data provided by Trigo Entrepreneurship & Real Estate Investments. Renderings are for illustration purposes only. The land is not currently available for immediate construction. E&OE.